The impact of the time-oriented product life cycle in reducing costs and reducing the competitive advantage of economic units

Abstract

In light of the changes taking place in the contemporary business environment, most notably intense competition, short product life cycle, technological progress, changing customer tastes, and others, the traditional cost systems and entrances are no longer able to provide appropriate information that keeps pace with the above changes because those systems were found mainly to serve a business environment suitable for them and harmonize with them, but that environment has disappeared today and its features have changed, and it has been replaced by a business environment with completely different features, which has made the economic units face to face with the danger of discontinuity and deterioration of their condition. Competitive if you do not move and hold the initiative in adopting modern strategic techniques in the field of cost and administrative accounting, most notably the target cost technology, and therefore this research aims to demonstrate the role of this technology in reducing the competitive advantage concentrated in reducing cost and time, especially if the time-oriented product life cycle is done to support the target cost technology. To achieve this goal, the researcher relied when applying the above technology and what supports it, such as the time-oriented product life cycle technology, on data obtained through field cohabitation, personal interviews with officials and workers in the laboratory, the research sample and others, as well as data extracted from the records of the laboratory, the research sample. It is concerned with achieving the competitive advantage, the most important of which is the target cost technology and the impact of the time-oriented product life cycle technology in supporting it in terms of achieving a competitive advantage reduction that is concentrated in reducing cost and time, as well as the absence of a clear effect of the activity of the research and development department in the research sample laboratory to follow the changes and developments taking place in the contemporary business environment in which the laboratory becomes the research sample directed by the customer, as well as the use of modern technologies in the field of cost and administrative accounting that would contribute to keeping pace with progress, development and growth in the industrial, commercial and economic reality to the country, since these technologies provide appropriate information about the cost as well as their usefulness in reducing defects and working to remedy them.