The role of strategic renewal to enhance sustainable strategic performance An analytical study of the opinions of a sample of professors at the University of warith al-Anbiya

Abstract

Information is an essential resource in today's world, as the need for it increases with the acceleration of changes in the environment surrounding organizations, in addition to the effects of globalization that have contributed to enhancing the transfer of capital, labor, goods, and ideas. Accordingly, the problem of the study is to determine the role played by strategic renewal in enhancing strategic performance. The study addressed the topic of strategic renewal as an independent variable that has a correlation and impact on sustainable strategic performance as a dependent variable.

Therefore, the study aims to enhance the role of strategic renewal at the University of Warith Al-Anbiya (peace be upon her) through strategic performance?

The importance of the study stems from shedding light on the role of strategic renewal in organizations that operate in environments full of continuous changes, which requires the collection and analysis of appropriate information to develop sustainable strategic performance and achieve institutional goals.

The study relied on Arab and foreign sources in the theoretical aspect, while the field aspect focused on a questionnaire distributed to a sample of 77 professors from the University of Warith Al-Anbiya (peace be upon her), which includes the faculties of: Administration and Economics, Islamic Sciences, Media, Nursing, and Engineering. After collecting the data, it was found that 4 questionnaires were not valid for statistical analysis, resulting in the adoption of 73 valid questionnaires for analysis.

Main results: The study showed that strategic renewal represents an internal creativity process, or active participation of the organization, or a comprehensive transformation through the application of new ideas to improve institutional performance.

Main recommendations: The need to create a work environment that stimulates change, and encourage individuals to present initiatives that support strategic renewal and enhance the organization's ability to face future challenges.

Keywords: Strategic renewal, sustainable strategic performance, Warith Al-Anbiya University (peace be upon him)